The sports apparel maker posted another quarter of double-digit sales growth in North America on Thursday, beating competitors Nike and Under Armour on their home turf. Nike vs Adidas sales: where do they make their sales and revenue? Nike rival Adidas reported that earnings fell by almost 100% in the first quarter due to the impact of coronavirus, and it sees the situation worsening in Q2.. X. A Project Report on A COMPARATIVE MARKET STUDY: NIKE VS ADIDAS. Their inventory and assets/market cap is valued at $86 billion USD. NIKE annual/quarterly revenue history and growth rate from 2006 to 2020. But adidas saw more soccer-related revenue than Nike … Adidas is one of the world’s most famous companies in manufacturing sportswear and other accessories founded in 1948. Whether on the field of play, on social media or emblazoned on replica kit, ... has been the historic powerhouse of the German company’s revenues and it has put aside a large war chest so that it can stay on top. The fiscal year truncates for Nike at May 31st, while for the Adidas the end of the year is marked at December 31st. Nike And Adidas. Nike's main competitors include Anta, lululemon athletica, VF Corporation, Adidas, Reebok, ASICS, FILA, Puma, Under Armour, Skechers and New Balance. Nike and Adidas are two of the most popular sports equipment companies in the world. In comparison, adidas, one of Nike’s largest competitors, held less than five percent of this market. Adidas and Nike have similar price ranges ($50 to $250) for their running and casual shoes. Nike Under Armour is having trouble attracting customers in North America, as Nike , Adidas and smaller brands such as Fila and Puma thrive, Cristina Fernandez, analyst at … Nike is another world’s renowned manufacturer of sports equipment, and accessories founded in 1964. Adidas tries to improve their performance through technological innovation similar to Nike’s brand. Adidas vs. Nike vs. Reebok is fresh brand, but not as trendy as Nike and Adidas. 53% of Adidas' revenue … Revenue is the top line item on an income statement from which all costs and expenses are subtracted to arrive at net income. Both of their popularity has become so immense that they are literally household names. BEAVERTON, Ore., June 27, 2019 - NIKE, Inc. (NYSE:NKE) today reported financial results for its fiscal 2019 fourth quarter and full year ended May 31, 2019. Adidas just did it. The statistic depicts the global revenue of Nike, Adidas and Puma from their respective footwear segments from 2010 to 2019. Two years later, adidas saw a resurgence – some even called it a revival. Statistics reveal that Adidas shoes were out in front of Nike for a given period of time due to its collaborations with other designers from various companies. Well, the majority of you will say a big ‘NO’. Under Armour: An Overview . This growth has been led by the apparel and footwear segment which have continued to achieve robust growth in the last couple of years by driven continued global trends such as increasing penetration of sportswear, rising sports participation rate, and increasing health awareness. Shoe pricing doesn’t have a strong correlation to the number of reviews and ratings. Ever heard of any legendary businessman having derived inspiration from any other company? Revenue from apparel segment of Nike, Adidas and Puma worldwide from 2016 to 2019 (in billion U.S. dollars)* [Graph]. Nike vs. Adidas: A Financial Comparison Adidas Nike Founded in 1964 Founded in 1924 American German Kathlyn Skolnik | Josephine Niu | Sasha Karelsky | Yuri Ishikawa Parker Sullivan | Taylor Lodi | Paul Steliga | Alex Kohn $20.9 Billion $30.6 Billion 53,731 Employees 62,200 Nike also maintains a significant lead in revenue, with $32.4 billion in annual sales in fiscal 2016, compared to about US$20.6 billion for Adidas. NIKE Vs ADIDAS Shoes. The Nike vs. adidas War. Adidas AG, Nike Inc. (NKE), and Under Armour Inc. (UA) are the three largest retailers in the competitive athletic apparel industry. adidas exceeded its own revenue projections and Nike saw significant jumps in revenue compared to the same time in 2013. Nike vs. Adidas vs. Puma in a head to head battle for global dominator in athletic shoes, gear, and apparel. Adidas is much smaller than Nike, but what makes Adidas different is that it has a better sense of what its customers are looking for and works on it. Through the years Reebok has developed a brand that focuses on the lifestyle as well as “having fun staying in shape”. Compare Nike to its competitors by revenue, employee growth and other metrics at Craft. Earnings, revenue, and direct to consumer sales all beat analyst expectations. Up until 2015, Nike led with a 86.2 billion market share, a far cry from adidas’ 17.1 billion. Revenue can be defined as the amount of money a company receives from its customers in exchange for the sales of goods or services. Notice on the left graph, several Adidas sneakers have above 500 reviews and one with around 2500 reviews, indicating many consumers are willing to spend from $100 up to $200 for a pair of running or casual sneakers. Nike's total revenue in 2018 stood at $39 billion - almost 50% more than Adidas' $26 billion. Nike too faces struggles in North America as revenues dropped 3%, with that also attributed largely to a cut back in wholesale revenues. If you were to look at the books, it would seem that Nike is absolutely crushing Adidas. Nike For Nike, North America is also the main target because of the global revenue generated in 2017. Submitted By Nike (NKE) reported fiscal Q2 earnings after market close on December 18. Nike: The world’s largest sporting-goods maker reported 2013 revenue of €18.7 billion ($25.3 billion, up 8 percent). 61% of Nike's revenue came from footwear sales last year, with the remainder coming from sales of apparel, accessories, and licensed brands. Adidas and Nike both have powerful brands that are sold around the w orld. “The sales momentum Adidas is experiencing is undeniable and well known at this point,” said Camilo Lyon, an analyst at Canaccord Genuity. Nike vs Adidas. North America and Western Europe are the pair’s two top regions for sales. Better Buy: Nike vs. Ulta Beauty Both companies have a history of revenue growth, but one may recover more quickly from the coronavirus crisis. After a nearly two-year period of blockbuster gains, Adidas appears to be having its own “what goes up must come down” moment. (Nike’s Q3 comprises the 13-week period ended Feb. In 2019, Adidas' revenue from footwear was 15.14 billion U.S. dollars. 28.) As of 2017, Nike held a 21.1 percent share of the U.S. footwear market. Nike is not used to playing catchup, but Adidas is beating it in technology, innovation and style. They pretty much have the same target: people who love sports. Nike vs Adidas: a league of their own. In 2014, both brands established new personal records for revenue following the World Cup. On the other hand, Adidas is registered as a public company on the Frankfurt Stock Exchange and therefore complies with the International Financial Reporting Standards (IFRS). In the world today, it may be difficult to generalize beyond the visuals of Nike and Adidas shoes. In Statista . Things are getting pretty heated between Nike and Adidas right now. Adidas brand sales in North America were up 25% in 2017, compared with 3% for Nike (). Who is the biggest company of them all? That’s a staggering number, and it’s hard to believe that Adidas could even come close to touching it. Adidas vs. Nike. 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